KiloThought was featured on Wall Street Journal Live’s Lunch Break with Lee Hawkins recently, when our Founder, Jack Bonneman, appeared as a guest. On the program, he and WSJ Reporter (and fellow Miami resident/obscure word fan) Elizabeth Bernstein discussed the declining use of big and obscure words in American society.
During the segment, Jack recounted a veritable hodgepodge of self-depricating, furny escapades relevant to “big word usage” both in the professional IT/tech world as well as in personal relationships. KiloThought and Jack were also highlighted prominently in Elizabeth’s accompanying column “Big Words are Fading, but Some People Still Love Them” which was featured on the front page of the The Wall Street Journal print edition.
You can view the WSJ Live Lunch Break segment below.